The first centre set up by Awfis was in Vasant Kunj, New Delhi and it was a huge failure. It had 70 seats. We tried all sorts of layouts including a café-type set up, an open environment, and some closed spaces and yet, we were unable to fill up those 70 seats. We realised that the size of the centre matters. Companies wanted privacy when they were doing their business but they wanted to interact with others at their own time. The community had to be strong. The location also matters. Our Vasant Kunj centre did not have any public transport facilities in the vicinity and so, we weren’t able to attract companies. It is critical to pay attention to the design of the centre as well. Things like a great arrival experience, an ability to upgrade the infrastructure, and a high aspirational quotient have to be factored in.